TREDDY
TREDDY
An AI content assistant that brings ideas, plans, posts, articles and scripts into one conversation, in your own voice.
What the business needed?
Treddy is a web app for creators, experts and teams who publish regularly. Work starts in a conversation: users describe a project, build a content plan, draft posts and refine the result in the same thread. Posts and plans stay in a shared workspace. Viral-post discovery and competitor research help uncover topics, while AI voice settings capture an author or brand style. Dedicated pages introduce use cases for Threads, articles and video scripts.
What we built
Content work is split across tools
Ideas, planning, drafts, competitor analysis, and editing live in separate tabs and repeatedly lose project context.
The blank page breaks consistency
Creators struggle to find relevant topics every day even when they know the product and audience well.
Generic AI erases brand voice
Without a learned style, drafts feel interchangeable and require extensive rewriting.
Formats need different structures
A post, long-form article, video script, and content plan cannot be produced well through one generic template.
Value must appear before registration
Users need to understand the result quickly and start from a minimal project description.
The product needs distinct search entries
Ideas, Threads, articles, and competitor research represent different intents and deserve focused pages.
How the project was built
01
Built one contextual content conversation
A thread preserves project context across research, planning, generation, and subsequent revisions.
02
Connected plans with posts
A dedicated view brings together topics, dates and the content strategy. Users can turn a selected topic into a post within the same workspace.
03
Combined ideas with proven-content analysis
Treddy surfaces useful themes and turns each observation into an original angle and draft.
04
Supported posts, articles, and scripts
Every format uses an appropriate structure while remaining inside the shared project context.
05
Added trainable voice and styles
Personal and brand styles preserve vocabulary, tone, and constraints so new content remains recognizable.
06
Rebuilt landing and SEO architecture
The homepage explains the unified product while focused pages address specific intents and lead into the trial.
Tools
- Next.js
- TypeScript
- JavaScript